Dotmena.com

The Lifestyle Men vertical is for men who believe that life, like luck, is something that you make for yourself. It’s where millions of men come to go beyond just living for the moment to discover and embrace a bold, brilliant, gentlemanly lifestyle. For the man who stays on top of latest trends in style, travel, dining out and pursues his passions.

Sport is not the only passion of Middle East residents: the automotive world holds an almost equal lure. An abundance of oil and long, deserted roads (not to mention miles of imposing desert for off-road driving) has... turned this region into one of the most important vehicle markets on the planet. People love engines, and they love driving, and when they aren’t on the road they’re on sites in our network talking about it.

As the Middle East takes its place as a world financial hub – the lucrative bridge between East and West – the region’s financial websites take on an increasing importance. Instant market updates, news and views are an essential feature of the finance professional’s life; our network can put your brand in the mix.

What’s the Web for? For some it’s information, others communication, but increasingly it’s going to be about entertainment. People want entertainment, they go in search of it, and consequently your consumers will come to you when your ads appear in our networks. They’re active, alert and engaged – the perfect market.

The Middle East and North Africa region is a territory that has a tradition of newspaper readership, so the demise of print in favour of online has been a long time coming. But it is coming, and with an increasing internet penetration and an extremely high proportion of young people online news provision is ready to take off. Get on board with Dotmena’s network of news and current affairs providers in the region.

With professional sports still very much in the embryonic phase in the region, the World Wide Web provides a portal through which the sport-mad residents of the Middle East can connect with high profile teams around the world, not to mention fellow fans at home and abroad.

It has taken time for the Arab world to find its technological feet, but now it has. From mobile phones to tablet computers, the Middle East consumer is increasingly educated in the latest gadgets, and increasingly active in the market. Our broad networks reach the most technically savvy consumers right where they spend most of their time – online.

There is an overwhelming economic force set to transform the regional market place as we know it: Women. Today, more than any time before it in history, women hold the purse strings, and their influence over purchase decisions is set to grow exponentially. And what’s more, they’re online. Through our network, you can reach possibly the most important consumer segment in history.